West Indy Homebased Community Publication
Service / 5 views / New Listing
$225,000.00
This established community publication operation publishes print and digital community calendars. With over 40 years of brand heritage, the business delivers year-round visibility for local advertisers through full- color wall calendars mailed (free) to 62,000 households across five communities.
The business model combines targeted direct mail distribution with complementary digital presence through a website, mobile apps, and weekly e- newsletters. By featuring local photography, community events, school schedules, and money- saving coupons alongside advertiser messages, the calendars create genuine community value while delivering exceptional advertiser retention rates.
Operating under an exclusive territorial license covering multiple counties, the business has built strong relationships with local small and mid-sized businesses. The calendar’s unique positioning as a household utility ensures it remains displayed in high- traffic home locations throughout the year, providing advertisers with daily visibility and a 75% household retention rate.
The business operates with minimal overhead from a home-based office, requiring only 22-25 hours weekly during peak season.
Growth Opportunities
- Expand Within Existing License Rights Territories
- Use Targeted Outreach to Fill Remaining Advertising Capacity
- Implement Digital Advertising Revenue Streams
- Expand Year Round Supplementary Direct Mail Service
- Leverage Cross Selling Agreements With Other Publishers
Financial Information
| Revenue | Cash Flow | |
| 2024 | $203,633 | $117,445 |
| 2023 | $196,973 | $113,573 |
| 2022 | $225,960 | $138,938 |
*For more information regarding this West Indy Homebased Community Publication for sale click the link below. IBA requires a Non-Disclosure Agreement be signed before disclosing business details.**
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- Reason For Sale : Seller is pursuing other business ventures
- Year Established : 2008
- Location : Indianapolis Metro Area
- Cash Flow : $117,445
- Revenue : $203,633
- Listing # : N2219

